Global ADAS market analysis and insights

While vehicle manufacturers continue to adopt technologies that make vehicles safer, the safety gains seen in the annual fatality statistics have plateaued and, since approximately 2015, the number of fatalities has risen. Nearly 1.46 million people died in vehicle-related accidents in 2023, approximately 6% more than in 2022. Seeing this trend, government agencies continues to pursue an active role in enforcing safety standards, investigating potential safety-related defects, and reviewing emerging technologies. As automated technologies continue to evolve, agencies have begun to develop their approach to regulating Automated Driving Systems (ADS) and Advanced Driver Assistance Systems (ADAS) technologies.

The global Advanced Driver Assistance Systems (ADAS) market estimated at US$48.2 billion in the year 2024 is now projected to grow at a CAGR of 21.67% and reach US$231.7 billion by 2030.

The overall growth of the automotive industry and rising vehicle sales provide a favorable market environment for ADAS technologies. As more vehicles are equipped with ADAS features either as standard or optional, the market for these systems expands. Furthermore, technological advancements and production of multifunctional systems is anticipated to provide a remarkable growth opportunity for the players operating in the advanced driver assistance systems market. ADAS heavily relies on various sensors, such as radar, LiDAR, and cameras. Advancements in sensor technologies, including improved performance, reduced costs, and miniaturization, enable the deployment of ADAS in a wider range of vehicles, from high-end to entry-level models.

Various companies, including automotive manufacturers, technology firms, and startups, are investing in ADAS technologies. Partnerships and collaborations between traditional automotive companies and technology companies are fostering innovation and accelerating the development and deployment of ADAS systems.

ADAS market regional insights

North American ADAS market is expected to grow significantly over the forecast period 2024-2030. This can be attributed to the increasing focus on safety, rising demand for luxury vehicles, and government regulations mandating the use of advanced safety features in vehicles. United States contributed around 78% of the total North American ADAS market. It is estimated to have a market value of US$13.22 billion in the year 2024. Among the other noteworthy geographic markets are Canada and Mexico, each forecast to grow at 18.92% and 16.53% respectively over the 2024-2030 period.

Asia Pacific ADAS market is anticipated to witness an upsurge owing to the strategic initiatives adopted by the government, which include smart cities and digitalization coupled with the increasing GDP of the Asian countries. China is expected to dominate the Asia-Pacific market and reach a market size of US$32.81 billion by 2030.

Within Europe, Germany, France, Italy and the U.K. are the key countries responsible for the significant growth of the regional market. Germany is expected to grow at a fastest CAGR of 20.11% over the forecast period.

Meanwhile, the Middle East & Africa is expected to show limited growth due to the strong presence of under-developed countries in Africa who are still struggling to meet technology standards. However, any growth that the region experiences is expected to come from developing Middle Eastern nations such as Qatar, U.A.E, and Oman due to a similar growth pattern as the Asia Pacific.

Key players

Key players profiled in the report include Aisin Corporation; Aptiv PLC; Autoliv Inc.; Continental AG; Denso Corporation; Hitachi Astemo Ltd.; Hyundai Mobis Co., Ltd.; Infineon Technologies AG; Intel Corporation; Magna International Inc.; Microsemi Corporation; Mobileye Vision Technologies Ltd.; Nvidia Corporation; NXP Semiconductors N.V.; Renesas Electronics Corporation; Robert Bosch GmbH; Texas Instruments Incorporated; Valeo S.A. and ZF Friedrichshafen AG, among others.

Competitive landscape

May 24, 2023 – Hesai Group, the world’s sixth-largest maker of sensors for smart cars, raked in record revenue in the first quarter of this year, benefiting from Chinese carmakers’ stepped up efforts to make their electric vehicles more intelligent capable of autonomous driving.

May 24, 2023 – Edge sensors, such as LiDAR, radar and 3D surround-view camera systems, are becoming more prevalent in the automotive market, especially with the growing adoption in autonomous driving. As more sensors are needed for autonomy, there are increasing needs for faster signal processing, reduced device costs and smaller form factors. Functional safety is also critical for many of these autonomous applications.

May 23, 2023 – Renault Group and Valeo announced a partnership to develop the electrical and electronic architecture of the Group’s next generation vehicles. The Software Defined Vehicle (SDV) architecture will enable vehicles to remain always up to date throughout their life cycle and capable of integrating new functionalities without hardware modifications.

Global ADAS market scope

• By system type
  • Adaptive Cruise Control (ACC)
  • Automated Emergency Braking (AEB)
  • Adaptive Front-Lighting (AFL)
  • Anti-Lock Braking System (ABS)
  • Blind Spot Detection (BSD) system
  • Forward Collision Warning (FCW)
  • Lane departure warning (LDW) system
  • Cross Traffic Alert (CTA)
  • Driver Drowsiness and Attention Monitoring (DDAM)
  • Electronic Stability Control (ESC)
  • Others

• By component
  • Hardware
  • Software
  • Services

• By Technology
  • Wired connectivity
  • Wireless connectivity
  • Display technologies
  • Human-machine interface (HMI)
  • Others

• By levels of vehicle autonomy
  • Level 1
  • Level 2
  • Level 3
  • Level 4
  • Level 5

• By vehicle type
  • Passenger vehicles
  • Luxury vehicles
  • Sports cars
  • Commercial vehicles
  • Others

• By Region
• • North America
  • South America
  • Europe
  • Asia Pacific
  • Middle East and Africa

The research report  provides a comprehensive review of market trends, market growth drivers, PEST Analysis, Market growth inhibitors, and strategic industry activities and SWOT Analysis of key players in the market.

The report provides market estimates and forecast for geographic markets such as the North America (US, Canada, Mexico and Rest of North America), South America (Brazil, Argentina and Rest of South America), Europe (Germany, France, U.K., Russia, Italy, Spain, Sweden, Netherlands, Poland, Austria, Norway, Switzerland, Denmark and Rest of Europe), Asia-Pacific (China, Japan, South Korea, Taiwan, India, Australia and Rest of Asia-Pacific), Middle East (Iran, Turkey, Kuwait, UAE, Israel and Rest of Middle East) & Africa.